Welcome to the Proton Thought Bubble

Ninety-one percent of data in CRM systems is incomplete due to duplication and outdated data, according to an analysis by Dun & Bradstreet.Pitney-Bowes found that 77% ... Read More

Chuck Cohen’s entire life has been spent in the distribution space. Today, he’s the Managing Director of Benco Dental, a full-service dental distribution company his grandfather started in 1930.   We recently enjoyed a conversation with Chuck where we discussed his 30-year career at Benco,... Read More

Despite rising enthusiasm around artificial intelligence (AI), companies have struggled to gain a quick return on the technology. But many remain optimistic. More than 90% of executives worldwide expect to get some value from it,... Read More

There’s a huge difference between having an ecommerce website that passively takes orders and having a smart ecommerce platform that actively generates sales. If distributors aren’t investing in AI to power a personalized experience for their customers, they can no longer expect to be competitive... Read More

Selling more while spending less compared to field sales sounds great, but it is much easier said than done.In recent years, inside sales has emerged as a highly profitable channel for distributors. “When appropriately utilized, inside sales reduces cost of sales b... Read More