Welcome to the Proton Thought Bubble

As a distributor, choosing customer relationship management (CRM) software can be daunting. After all, we’ve all heard horror stories about costly CRM investments that fail to help the business, frustrate the sales team, and ultimately collect dust.In fact, according to a ... Read More

One of your customers is considering buying a new product. During their visit with your field sales rep, the customer asks a few questions, then requests a quote. Back at the office, your sales rep fills out a request form and emails the quote to their customer. But as days turn into weeks, it be... Read More

Industrial distributors are no strangers to sales challenges. From digital marketplaces that disrupt the industry to rising customer expectations and manufacturers bypassing distributors in favor of direct-to-consumer sales, there are always obstacles standing in your way.But you do... Read More

Imagine a sales organization where your sales reps interact with more customers, more frequently and at a lower cost. Imagine a sales organization that allows your salespeople to become product consultants, instead of relying on boilerplate messages. To build a solid foundation for the next gener... Read More

It’s more common than not for sales reps to get in the way of the success of an ecommerce initiative. It makes sense. They’re worried about losing a commission on the sale. They also feel like they are saying goodbye to a longstanding relationship. After all, if all th... Read More