Proton thought bubble

Marketplaces are among the most successful business models of the modern era. From Amazon to Google to Grainger’s Zoro, there’s clearly good money in the marketplace. Businesses that can establish themselves as the gateway between buyers and sellers don’t just make billions. They also gain a ... Read More

There are a lot of reasons for distributors to adopt AI. As I explain in previous posts, the technol... Read More

These reps are now in position to play a key role in distributor revenue recovery plans.COVID-19 has dramatically changed the way distributors sell. This disruption has most profoundly affected the way outside sales representatives (OSRs) operate: <... Read More

Over the past few months, COVID has dramatically redefined the role of outside sales representatives. As reps have been forced to exit the field in some cases, ... Read More

Distribution is becoming a remote game. COVID-19 has forced many distributors to abandon face-to-face selling and instead sell exclusively through remote channels. However, before the pandemic, many distributors leaned on e-commerce and telesales reps to drive profits. As more distributors go rem... Read More