Welcome to the Proton Thought Bubble

Introducing new technologies to your organization will always cause a ripple in established workflows and processes. Even if the system is key to an industry’s ongoing growth, it can prove difficult to wrangle employees into actually using it. Low adoption rates of new software are a cause... Read More

Artificial intelligence has appeared in popular culture for decades. Even today, the word “AI” often arouses images of human-like robots interacting with people in their homes and workplaces. However, artificial intelligence isn’t just a Hollywood trope – it’s a sophisticated tool businesses can ... Read More

Artificial intelligence (AI) is poised to revolutionize wholesale distribution, and incorporating this vital technology is a lot less daunting than it once seemed. AI can and does benefit distributors in a very practical way. AI helps predict the future by analyzing the past. Instea... Read More

AI is a growing industry that has changed the way businesses function and interact with their customers. McKinsey Global Institute estimates t... Read More

COVID’s grasp on the business environment has shifted from shutdowns and rushes for PPE to one of supply chain difficulties and worker shortages. For distributors, those worker shortages come on top of an industry trend that has been happening for some time now – aging sales reps retiring from th... Read More