Proton thought bubble

Dedicated to industry insights, Proton news, product updates and more!

The Technology Behind Amazon’s Search Dominance

Published by Benj Cohen on
The Technology Behind Amazon’s Search Dominance
How the online juggernaut uses AI-backed search expertise to improve its e-commerce effectiveness and overcome competitors.When you search for something on Amazon you are four times more likely to buy it than when searching on comparable sites. In f... Read More

Amazon’s Secret to AI-Powered Product Recommendations

Published by Benj Cohen on
Amazon’s Secret to AI-Powered Product Recommendations
Amazon’s success is not an accident. It is the result of imaginative planning, technological enablement and top-notch execution — that distributors can emulate.In 2015, Amazon launched an online B2B marketplace called ... Read More

How to Build a Killer Inside Sales Team

Published by Benj Cohen on
How to Build a Killer Inside Sales Team
In recent years, inside sales has emerged as a highly profitable channel for distributors. “When appropriately utilized, inside sales reduces cost-of-sales by 40%–90% relative to field sales, while revenues may be maintained or even grown,” according to the ... Read More

3 Ingredients You Need to Build a Successful Marketplace

Published by Benj Cohen on
3 Ingredients You Need to Build a Successful Marketplace
Marketplaces are among the most successful business models of the modern era. From Amazon to Google to Grainger’s Zoro, there’s clearly good money in the marketplace. Businesses that can establish themselves as the gateway between buyers and sellers don’t just make billions. They also gain a ... Read More

Join our thought bubble

Sign up to get industry insights and product updates.