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3 Ingredients You Need to Build a Successful Marketplace

Published by Benj Cohen on
3 Ingredients You Need to Build a Successful Marketplace
Marketplaces are among the most successful business models of the modern era. From Amazon to Google to Grainger’s Zoro, there’s clearly good money in the marketplace. Businesses that can establish themselves as the gateway between buyers and sellers don’t just make billions. They also gain a ... Read More

The Future of the Outside Sales Rep

Published by Benj Cohen on
The Future of the Outside Sales Rep
These reps are now in position to play a key role in distributor revenue recovery plans.COVID-19 has dramatically changed the way distributors sell. This disruption has most profoundly affected the way outside sales representatives (OSRs) operate: <... Read More

Increasing Sales with Personalization or Segmentation

Published by Benj Cohen on
Increasing Sales with Personalization or Segmentation
Distribution is becoming a remote game. COVID-19 has forced many distributors to abandon face-to-face selling and instead sell exclusively through remote channels. However, before the pandemic, many distributors leaned on e-commerce and telesales reps to drive profits. As more distributors go rem... Read More

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